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"Contemporary city hotel bang in the middle Reykjavik’s central shopping street."

Need to know

    • 18 rooms
    • Reykjavik, Iceland
    • Modern urban hub with unique, lively North African restaurant Check-in time is after 3pm and check-out before 11am

We love

  • Quirky touches like a cocoon chair swing at reception.
  • The sleek interiors, comfy beds and gorgeous linens.
  • The complimentary minibar and glass of Cava upon arrival.
  • THAT restaurant. There’s nothing else like it the country and the atmosphere is buzzing.

Top Secret

There are so many subtle nods to the hotel’s Icelandic heritage to discover while exploring. Staff wear jewellery made by a local jewellers, Icelandic birch hangs by the entrance and the throws on the beds are made from Icelandic wool.


Ion City is the newly opened sister hotel to the famous Ion Adventure hotel. The latter is a rural retreat tucked away in the small town of Selfoss near Lake Thingvallavatn, whereas Ion City is a smaller city hub.

The pair share synergies in challenging expectations in design and championing Icelandic culture and natural resources.

The Review

Driving the short distance from the airport towards Iceland’s capital city Reykjavik, an enigmatic taxi driver reveals that, of course he knows Sigurlaug Sverrisdóttir. Not personally, but the owner of the two Ion hotels is a household name here.

Ion City, just like the original Ion Adventure hotel is bursting with nods to Icelandic culture, arts and heritage. Both are quirky, modern design hotels and this is demonstrated beautifully at the new Ion City which blends natural elements like Icelandic wool curtains and sheepskin rugs with all the best in modern tech like in-room Nespresso machines, Samsung smart televisions and Bang and Olufson speakers.

Whilst the country is known for it’s natural wonders like glaciers, hot springs and volcanoes, there is much on offer to explore in the city - and Ion is the perfect hub. Located on the main shopping street it is walking distance from the stunning Hallgrímskirkja church - one of the tallest structures in Iceland with panoramic views from the tower. Also within striking out distance on foot are several museums, including one unusual one devoted to an extensive collection of phallic specimens.

In contrast to Ion Adventure, which boasts local dishes like Artic char on the menu, Ion City’s Sumac restaurant is heavily influenced by North African cuisine, using local seasonal vegetables. Attracting both native Icelanders and visitors in equally great numbers to try dishes likes fried cod cheeks and roasted cauliflower, the vibe is constantly buzzing.


ION City Hotel

  • Address: Laugavegur 28, 101 Reykjavik
  • Travel info: Just a 30 minute drive from Reykjavik airport. The hotel can organise luxury transfers on request.

Key Features

  • Airport Shuttle

  • Fitness Center/Gym

  • Bar

  • Restaurant